This Tug-of-War Over CNN Shows The Extent to Which Broken American Media Has Become.
This past Thursday night, amid swirling speculation concerning the Brown University gunman, the network's Kaitlan Collins posted on social media, noting the confusion and guiding the public to her channel's 9pm newscast.
While CNN is certainly not a perfect news source, her message seemed accurate for numerous observers. It stands as one of the outlets where one can locate reality-based and largely reliable reporting – especially during fast-moving events like the one unfolding near a New Hampshire storage facility.
A Precarious Position Amid a Business Tug-of-War
Yet CNN, now 45 years old, finds itself in a vulnerable situation as two giant media conglomerates vie for ownership of its parent company, Warner Bros Discovery.
Regardless of who wins, the destiny of CNN has become part of a high-stakes game of corporate ownership, rather than as a question of what benefits the news-consuming public.
“Here is one more case of the fundamental flaws with origins in many years of policy decisions,” stated Victor Pickard, author of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The conjecture about the future owner of Warner Bros Discovery – could it be Netflix or Paramount Skydance? – overlooks a broader point.
“It is often framed as a financial tale with key players as the central actors, but there is hardly any discussion of the common good,” Pickard added.
A Further Element: The Former President
This situation is complicated by Donald Trump’s longstanding stance about a network he has frequently denounced as perhaps his main “fake news” antagonist.
Remember the shouts of “CNN sucks!” at Trump's rallies, his administration’s punitive suspension of reporter Jim Acosta’s press credentials, or his clashes with Collins in official meetings.
Trump now says that CNN needs new ownership. This can be interpreted as ownership that will protect him from negative coverage and examination. That is a factor in why he seems to support Paramount Skydance, which has made a hostile bid.
There is a basis to prefer that company more. For one thing, it is controlled by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently installed the conservative Bari Weiss, noted for her “anti-woke” beliefs, as the lead editor of that historic news network.
A Possibility of Further Uncertainty
It is important to note, if Netflix prevails, CNN and other cable outlets would first be separated into a separate entity. Such a move could be a relief to many at the network, but it’s hardly a secure position. That arrangement could set up CNN for yet another acquisition. There is no finish line.
In the view of Timothy Wu, a lot of this is illegal, anyway. The prominent critic of big tech’s dominance wrote recently that competition laws should prohibit both deals.
“Each proposed deal would be detrimental to the country, and both should be opposed by regulators,” Wu argued.
The Fundamental Issue and a Potential Solution
Whatever happens in this situation, the larger issue remains.
“The present media landscape is a profoundly structure that undermines democracy, but we shouldn’t give in to a sense of powerlessness,” Pickard emphasized. Government actions – dating back to the 1930s and 1940s – helped to create this profit-obsessed monster, and different policy decisions can tackle it.
Can reform occur in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Overhaul is a distant prospect now, but that is not to say it will never happen.
Policies that support independent news organizations, aid local journalism, finance public media, and prevent the consolidation of media power in a handful of hands are within reach – they are necessary for a robust democracy.
When it comes to media ownership, size does not equal quality. And news organizations such as CNN shouldn’t be tools in the newest merger game.